DEFY helps brands scale through licensing partnerships that increase revenue, visibility, and long-term brand equity.
Licensing That Unlocks New Revenue Streams
Intellectual property is valuable and licensing ensures it works harder for you. We create licensing strategies that grow revenue, protect brand integrity, and increase long-term visibility.
Why Licensing Matters
- Brand licensing generates over $340 billion annually in global retail sales
- Companies that leverage licensing report an average 15–25% increase in revenue without additional manufacturing overhead
- Licensed brands grow 2–3x faster than non-licensed competitors in the samea category
Our Licensing Process
- Brand Asset Evaluation
- Partnership Targeting
- Contract & Rights Management
- Quality & Compliance Assurance